The Kennedys exhibition

The Kennedys Loewe

The Kennedys Loewe

On my last post, I told you everything about the amazing Galeria Loewe located in Paseo de Gracia. However, I decided to make a separate post on the temporary exhibition which is shown at this time. This expo is dedicated to the great historical legend of an era: The Kennedys.

The photographer behind this amazing exhibit is Mark Shaw, who also shot personalities of the likes of Pablo Picasso, Brigitte Bardot and Coco Chanel.

Mark Shaw was able to create the most intimate family portrait of the once President of The United States. Shaw remained 1036 days at the White House (from 1960-1963), gathering a large volume of graphic material with warmth that few images have.

The Kennedys Loewe

The Kennedys Loewe

The Kennedys

The Kennedys

40 portraits and photographs that have not been displayed in 50 years illustrate JFK’s public and personal life until his death in 1963.

Shaw was a close friend of the Kennedys and for five years he had the privilege of being the unofficial family photographer. Not only was he present with his camera at the Oval Office at many of the president´s institutional meetings, he also has access to the intimate spaces where JFK spent time with his family and children in an attempt to enjoy a little bit of anonymity. This is what makes his pictures so unique, as they reflect a human, classic and natural vision of one of America’s most renown family.

The Kennedys

The Kennedys

The exhibit will be open in Barcelona until November 15 at Paseo de Gracia 35.

The Kennedys

The Kennedys

Jackie Kennedy

Jackie Kennedy

Galeria Loewe

Galeria Loewe

Galeria Loewe

Everyday there’s something going on in Barcelona… The diversity and variety of activities this city holds is amazing. Since I’m about to move to Mexico City in a few weeks, I’m making the most of Barcelona and enjoying every possible spot.

One of the many places I’ve been eager to visit is the Galeria Loewe, a space located at Paseo de Gracia, where the Maison lovers can explore the firms’ universe.

Galeria Loewe  is divided in 5 levels, each of them focusing on a different aspect of Loewe´s 166 years of artisanal expertise, showing its history and tradition through multimedia art installations and interactive experiences.

Amazona bag

Amazona bag

Amazona bag

Amazona bag

The ground floor is focused on the iconic Amazona bag. This bag is not only my favorite purse ever, but it is also an international symbol since its creation in 1975.

The floor is perfectly structured for visitors to understand the making of of this masterpiece. With a hologram explaining the techniques, an installation focusing on the 65 parts of the Amazona bag, and a glance to the tools used today, it is easy to understand and love this bag (with its multiple reinventions) over and over again.

Amazona tools

Amazona tools

Amazona bag Loewe

Amazona bag Loewe

Loewe silk scarves

Loewe silk scarves

 

 

 

 

 

 

 

The basement floor is focused on the Loewe scarves made of silk. These are inspired in the Spanish culture, which also characterizes the Maison. On the displays, visitors may see the some of the designs available and also the house’s most emblematic silk collections. What I liked the most was the “Flamenco dancers” installation by artist Daniel Wurtzel. In this, a piece of organza in caught in flight by a whirl of air, personifying a scarf into a Spanish dancer.

On the lower mezzanine lays the historical area. Here it’s worth to see the reconstruction of José Pérez de Rozas (Loewe’s art director from 1945-1978) most memorable window display, from 1960s.

José Pérez de Rozas window display

José Pérez de Rozas window display

The upper mezzanine is all about leather and senses. Here stands a tree in which Flamenco bags of vibrant colors are transformed into fruits of temptation made of napa.

Loewe tree

Loewe tree

Finally the top level, where a temporary exhibition related to the firm is exposed. This time it was all about The Kennedys. But I’ll talk about this on my next post! To read it click here

Kisses…

Video by lunatxell