Last June I traveled to Stockholm, in collaboration with GQ Mexico magazine, to the H&M offices. This trip had the purpose for all the journalists to get to know more about the H&M world as this retail store opened November 1st in Mexico City. I have to say I arrived to Sweden liking H&M, but after 2 days of meeting the H&M team, offices and getting to know and understand it´s high commitment to their clients and the world itself, I declare myself as a huge fan of it.
I had the privilege of interviewing Karl Johan Persson, actual CEO and grandson of H&M’s founder, also, I spent an afternoon with Andreas Löwenstam, Head of Design for Menswear, where he took me to his inspirational places around Stockholm. I hanged out a lot with the H&M team (from Stockholm and Mexico), they were amazing in every detail and event; from interviews, visit to the showroom, shopping at H&M, time at the office (which is breath taking because of the styling everyone wears to work!), dinner time or just for a conversation, they made each one of us comfortable and happy at every time.
It was an excellent journey! The H&M team really lives their everyday into the company´s philosophy and it definitively shows in the great success they accomplish day by day.
My article was published in the November issue of Mexican GQ. I leave it for you to enjoy!